Erik Kross (Rotterdam, July 6, 1964) is A & R adviser, producer, DJ and was head of music and music director of TMF and MTV from 1995 to 2011. biography
Kross grew up in Rotterdam as son of Czech singer Ilona Chechova and journalist and Surinamist writer Rudi Kross. Career
At the age of fourteen Kross began his musical career. First as news reader and dj, later as music director at Rotterdam's pirate radio broadcaster Radio Atlantis. After three years after the establishment of Atlantis by ceaseless police seizures and seizures at the end of 1983, Erik Kross was working at the legal commercial broadcaster Stadsradio Rotterdam. In 1995 he was contacted by Erik de Zwart by Lex Harding, who intensively involved him in setting up Dutch first music station The Music Factory. After TMF was acquired in 2001 by MTV Networks, Kross became head of music for TMF, MTV, The Box, Nickelodeon and the various digital themed channels such as MTV's Brand New. In addition, Kross advised the various international locations of MTV.
In addition to his work for MTV and TMF, Erik Kross was also active in the Dutch dance world. For example, between 1994 and 2006 he was active weekly as a side kick, deejay and music composer of the Dance Department program with Wessel van Diepen on Radio 538. He was also called DJ Kross dj in the Amsterdam Club Escape, the Rotterdam Gay Palace and at Kremlin's main city nightclub. Furthermore, Kross took place next to Dance Valley and countless festivals, festivals and afters in Club Pacha Ibiza and Amnesia Ibiza. After 2011, musicless TMF was lifted and MTV's focus on clips remained limited until night and online activities took Kross's resignation.
From 2012 Erik Kross will focus on innovative music projects, the guidance and development of new talent, giving A & R advices and writing and producing commercial and pop music. In addition, he is a jury member of the Edison Music Prize.
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